Why Use Call Tracking?

If you are a business owner then you know the importance of each and every phone call that comes your way – without them you would not be in business! It is vital that you know where your customers are coming from, whether it is Drive By, Yellow Pages, Local Print Ads, The Internet or whatever it might be you need to know where they are coming from so you will know what marketing efforts are working best for your hard earned dollars.

Here are just a few reasons you should use a Call Tracking and Monitoring Process:

  • It is cost effective & easily implemented.
  • It will capture data on missed calls and can also generate a solid return on investment.
  • Recorded calls will allow you to listen to the customers experience and make sure your staff is taking good care of the customer.
  • Phone leads from Search Engine Marketing can be tracked down to the keyword level.
  • You will be able to get to know your customers better by seeing caller ID, caller name, date and time of the call, call count, call duration and more.
  • You can be prepared for every call by using the “whisper” feature. This will allow you to be prepared with the proper information for that particular call.
  • User friendly call review system. You can listen to all calls and take notes for reminders of what each call was about and follow up purposes.
  • Most importantly it’s easy to use, low cost and you will be able to measure your results to ensure cost effective marketing within your business.